E-Learning Course Offerings
 *SIRCO Consultants, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Web site: www.nasba.com. |
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Financial Fundamentals
for Sales & Marketing People
TRADITIONAL: PARTICIPANT INTERACTIVE
COURSE DESCRIPTION
This course is designed for sales and marketing people who need to understand how their decisions affect company profit objectives. It covers basic financial principles but also focuses on what they need to know to successfully interact with their customers, both internal and external. Using brief, succinct marketing directed case studies, participants gain a better understanding of their own as well as their customers' financial concerns.
COURSE OBJECTIVES
Participants gain the knowledge and skills needed to...
- Understand the financial implications of their sales and marketing decisions
- Interface more effectively with customers by being more cognizant of their financial concerns
- Better understand the financial intricacies of the market place
- Make better financial decisions affecting the well-being of the business
COURSE CONTENT
- Selling price decisions
- Sensitivity analysis
- Marketing and selling expenses
- Profit margins
- Cost analysis
- Incremental sales opportunities
- Cost of carrying receivables
- Customer's financial statements
COURSE DETAILS
- Prerequisites: None
- Program level: Standard program is at the basic level; however, more advanced customized programs are also available
- Advance preparation: None
- Instructional delivery method: Group-Live
- Duration: 1 - 2 days
- Pre/post class testing available to measure learning
- CPE* credits: 8-16
- Location: Programs delivered at client locations
To register or seek additional information about this course, please call us at 610.388.0969 or use our convenient contact form.
For information regarding refund, complaint, and cancellation policies, please contact our office at 610.388.0969.
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